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GPS for FREE? Ad supported GPS the next frontier
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GPS for FREE, Could it happen? AdNav a Startup out of Brooklyn, New York is one of the first companies to come out with a advertising supported GPS unit. Their device lets you get turn by turn directions, flight, weather information, search the internet via ASK.com at any WIFI access point, and find nearby attractions.
We have to say this really makes sense, and were the Google guys asleep when these guys were looking for partners? There is an old saying “Location, Location, Location” when it comes to business. Well now with a AdNav you can locate businesses that you might not necessarily know about, giving the AdNav business a distinct advantage.
Just imagine you are on vacation and are looking for a gas station. The nearest sign says next gas station 50 miles, but oh wait my adNav says there is a cool themed gas station a half a mile from the interstate only five miles down the road. The ability for that small gas station to be found is like money in the bank. Being in the right place at the right time is the difference between a successful and an unsuccessful business.
Right now AdNav is a small startup that plans to offer their GPS service to Hotels and Rental agencies for a few dollars. Ultimately they plan on giving their GPS devices out for free to the general public. They are partnered up with ASK.com for a search engine available at WIFI hotspots but you have to guess that Google will try and get poised to offer something similar perhaps bundled with their new Phone Operating system.
Meanwhile AdNav is going to gain some big time traction if they can get their devices in the hands of consumers. Keep in mind we haven’t used an AdNav and it could be vaperware but the idea is sound in this age of internet based services. The company expects to have the first devices on the street in San Francisco sometime this month.
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